It’s really easy to quantify some of the costs associated with a security
breach. Number of customers impacted times the cost of a first class stamp
plus the cost of a sheet of paper plus the cost of ink divided by … you get
the picture. Some of the costs are easier than others to calculate. Some of
them are not, and others appear downright impossible.
One of the “costs” often cited but rarely quantified is the cost to an
organization’s reputation. How does one calculate that?
Well, if folks sat down with the business people more often (the ones that
live on the other side of the Meyer-Briggs Mountain) we’d find it’s not
really as difficult to calculate as one might think. While IT folks analyze
flows and packet traces, business folks analyze market trends and impacts –
such as those arising from poor customer service.
And if a breach of security isn’t interpreted b... (more)
I finally gave up on the Android dead end (no ICS upgrade) that was my Galaxy
S i9003 and decided to jump to the ICS bandwagon. The only options for an out
of the box ICS experience in India at this time are the HTC duo – One X &
One V. Of these, the One X was beyond my budget, and so it was a pretty
simple decision to go for the One V in the end.
Reviews have been pretty positive, and I’m throwing in my 2 cents based on
a 2 weeks of usage experience that wouldn’t have shown up in initial
reviews. A caveat on my usage experience – I use the One V (and the Galaxy
S before it) pri... (more)
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the most interesting news, articles and links related to mobile marketing
that I run across each week. I am specifically targeting market size and
market trend information.
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Global mobile location-based advertising and marketing revenues will soar to
almost €5 billion ($6.47 billion) by 2016 and account for close to 3... (more)
PORTLAND, OR -- (Marketwire) -- 05/17/12 -- Urban Airship, the leading
platform provider for high-performance push messaging, today detailed
significant performance improvements to its infrastructure to be released
with Urban Airship Segments this quarter. An initial test of the new system
delivered both broadcast and segmented push notifications at a throughput of
more than 100,000 messages per second, with a 90th percentile latency of two
seconds to first message delivery. As the company experiences exponential
growth in push notification volume and approaches a billion mobile ... (more)
PALO ALTO, CA -- (Marketwire) -- 05/17/12 -- PARC, a Xerox company today
announced PARC Research Fellow Van Jacobson's inaugural induction to the
Internet Society's Internet Hall of Fame. Jacobson joined PARC in 2006 to
lead the Content-Centric Networking (CCN) program.
The Internet Society, which is celebrating its 20th anniversary this year,
honored Jacobson as one of the landmark "Innovators" who made outstanding
technological, commercial, or policy advances and helped expand the
Internet's reach. Others honored in the first annual Internet Hall of Fame
include Vint Cerf and ... (more)